2012年10月21日
Starbucks signs MOU with Yunnan on coffee farming
Starbucks Coffee Company plans to set up its first coffee bean farm in southwestern China's Yunnan Province,ralph lauren femme, according to a memorandum of understanding signed by the coffee giant,ralph lauren pas cher, Yunnan Academy of Agricultural Science and the municipal government of Pu'er on Friday in Kunming.
Starbucks said that the decision aims to introduce high-quality coffee and increase the income of coffee farmers in Yunnan.
Executives of Starbucks, including its CEO Howard Schultz and Wang Jinlong,Bruce Bartlett In Lost Opportunity of 1932, Are There Lesson, senior vice president and chairman of its greater China division,Upworthy is dead serious about making sure LOL Cats don't have all the fun on the web. - NYTimes.com, paid a visit to an experimental coffee farm in Pu'er on Saturday.
Schultz talked with Li Zhongheng,longchamps sac, the director of the experimental farm,sac longchamp,polo homme, and asked about the features of local coffee and the living conditions of local coffee farmers,September 12,ralph lauren pas cher, 2006 ChinaTechnews.com.
Li,SOURCE: China Daily, who is 73 years old,ralph lauren pas cher, told Schultz that after retiring from the local government as an agriculture official 10 years ago,Review & outlook of Chinas foreign trade in 2010 -, he began training local farmers in how to grow coffee and prevent disease in the plants,ralph lauren italia.
Fan Hongyuan,polo homme,polo lacoste, deputy director of Yunnan Academy of Agricultural Science,ralph lauren home, said that 3,polo ralph lauren pas cher,000 seedlings of the four kinds of Arabica coffee Starbucks introduced to the province are in good condition in his institution.
Yan Yalin, deputy mayor of Pu'er, said the Yunnan provincial government will invest 3 billion yuan ($452 million) in coffee farming and would like to see a multi-direction,polo ralph lauren, deepened strategic cooperation with the coffee giant. When asked how the partnership differs with a similar agreement with Nestle, Yang said that the latter focuses on the demand and supply contract,longchamp,ralph lauren femme, while with Starbucks both sides hope to have large-scale cooperation with great flexibility,sac longchamp.
Schultz added that the company's third coffee farmers' support center will be established in Yunnan, following centers in Costa Rica and Rwanda. "We would pay prime price for high-quality coffee beans but at the same time we would emphasis the transparency of the coffee trade between Starbucks and the farmers who cultivate the high-quality coffee beans,polo ralph lauren outlet,polo ralph lauren," Schultz said during a meeting with coffee farmers on Saturday afternoon. He added that the last thing he wants to see is too many intermediaries between Starbucks and its bean providers,chanel borse, and that he hopes the farmers are fairly paid and can have a better life.
Starbucks declined to further comment on the details of the cooperation but Wang did say that Kunming,polo ralph lauren,‘Grassroots,’ by Stephen Gyllenhaal, Is Set in Seattle - NYTimes.com,polo ralph lauren pas cher, the capital of Yunnan Province, can expect to see its first Starbucks outlet next year.
Starbucks said that the decision aims to introduce high-quality coffee and increase the income of coffee farmers in Yunnan.
Executives of Starbucks, including its CEO Howard Schultz and Wang Jinlong,Bruce Bartlett In Lost Opportunity of 1932, Are There Lesson, senior vice president and chairman of its greater China division,Upworthy is dead serious about making sure LOL Cats don't have all the fun on the web. - NYTimes.com, paid a visit to an experimental coffee farm in Pu'er on Saturday.
Schultz talked with Li Zhongheng,longchamps sac, the director of the experimental farm,sac longchamp,polo homme, and asked about the features of local coffee and the living conditions of local coffee farmers,September 12,ralph lauren pas cher, 2006 ChinaTechnews.com.
Li,SOURCE: China Daily, who is 73 years old,ralph lauren pas cher, told Schultz that after retiring from the local government as an agriculture official 10 years ago,Review & outlook of Chinas foreign trade in 2010 -, he began training local farmers in how to grow coffee and prevent disease in the plants,ralph lauren italia.
Fan Hongyuan,polo homme,polo lacoste, deputy director of Yunnan Academy of Agricultural Science,ralph lauren home, said that 3,polo ralph lauren pas cher,000 seedlings of the four kinds of Arabica coffee Starbucks introduced to the province are in good condition in his institution.
Yan Yalin, deputy mayor of Pu'er, said the Yunnan provincial government will invest 3 billion yuan ($452 million) in coffee farming and would like to see a multi-direction,polo ralph lauren, deepened strategic cooperation with the coffee giant. When asked how the partnership differs with a similar agreement with Nestle, Yang said that the latter focuses on the demand and supply contract,longchamp,ralph lauren femme, while with Starbucks both sides hope to have large-scale cooperation with great flexibility,sac longchamp.
Schultz added that the company's third coffee farmers' support center will be established in Yunnan, following centers in Costa Rica and Rwanda. "We would pay prime price for high-quality coffee beans but at the same time we would emphasis the transparency of the coffee trade between Starbucks and the farmers who cultivate the high-quality coffee beans,polo ralph lauren outlet,polo ralph lauren," Schultz said during a meeting with coffee farmers on Saturday afternoon. He added that the last thing he wants to see is too many intermediaries between Starbucks and its bean providers,chanel borse, and that he hopes the farmers are fairly paid and can have a better life.
Starbucks declined to further comment on the details of the cooperation but Wang did say that Kunming,polo ralph lauren,‘Grassroots,’ by Stephen Gyllenhaal, Is Set in Seattle - NYTimes.com,polo ralph lauren pas cher, the capital of Yunnan Province, can expect to see its first Starbucks outlet next year.
コメント
この記事へのコメントはありません。











